Sofia Richie’s Fave Hairpin Brand Name Simply Dropped Its First-Ever Designing Item

If you’ve ever before asked on your own, “That am I without my large hairpin?” you may have Emi Jay to give thanks to for the existential dilemma. Started by Julianne Goldmark (that as soon as utilized hair devices to leave the asepticism of college consistent life), the It Girl-loved brand name stemmed the dent-less knotted hair incorporate 2009, taking place to increase its realm with brushes, hairpins of all kinds, and their trademark “Big Effing Clip”($ 34). Today, you can obtain Emi Jay hair devices in the form of bows, coverings, hearts, or perhaps blossoms, the similarity of which might * possibly * make Caroline Calloway surrender her fresh orchid blossoms.

Having actually invested the last 10+ years providing the coolest amongst us with hair devices, it just makes good sense that Emi Jay has actually determined to venture right into designing items. Initially on the schedule? Angelstick Hair Smoothing Balm ($ 38), a pretty-in-pink wax stick made to ravel your preferred coiffure.

While I mean it’s not real that every person has regular hair accessory-based suffering, it holds true that every person has a flyaway every so often. If they do not, they simply identified a method to conceal them– or, like the similarity Hailey Bieber, slicked-back bun queen Sofia Richie, and Matilda Djerf, got on Emi Jay’s very early public relations listing. Currently, you can join their rankings.

Maintain reviewing for whatever you require to learn about the launch.